Unicorn
Focus
The Key to Building
Billion-Dollar Startups
in the Age of AI
The Key to Building
Billion-Dollar Startups
in the Age of AI
A playbook to help you envision, build, and guide your project to success.
Win in the AI era by mastering the one skill software can’t automate — focus!
Download the free chapter
Who It’s For
Founders
Who want a proven framework to validate and commit to the right idea
Entrepreneurs
Who want to scale with focus and discipline
Startup teams
Aiming to align goals, priorities, and execution
Business leaders
Looking for tools to sharpen execution and team alignment
What You’ll Learn
Focus Fundamentals
Why focus beats tech in the AI era and how the “focus flywheel” compounds advantage.
Neuroscience of distraction and the hazards of multitasking.
Simple tactics used by leading companies to keep teams locked on one goal.
Focus During the Ideation Phase
Validate fast by using battle-tested frameworks to test ideas before you waste months of work.
Compare options side by side and avoid chasing every “shiny object.”
Commit with clarity: Select the one idea worth pursuing and set aside the rest.
Execution and Growth Discipline
Ship MVPs fast with a lean, disciplined roadmap.
Prioritize what matters — cut feature bloat, say no to distractions, and keep momentum.
Align your team and investors around clear goals as you scale.
Sign up today and get a free chapter
The Art of Choosing a Business Idea — your practical guide to evaluating opportunities.
Spot common traps and dead-ends before they waste your time and resources
Build conviction and focus, so you can commit fully and move forward with clarity
Use clear filters to evaluate opportunities and pick ideas with real potential
Plus, you’ll be first to know when Focus opens for pre-orders and get early access to launch bonuses.
Get a Free Chapter
about the author
Dr. Igor Ryabenkiy is the founder and general partner at AltaIR Capital, a global VC firm with 350+ tech startups and multiple unicorns in its portfolio, and the bestselling author of Adventures in Venture Capital.
With 30 years in entrepreneurship and VC, and after seeing tens of thousands of companies, he’s convinced that focus is the main factor separating success from failure. In his book, Igor shares proven strategies for developing focus—in product, sales, team management, and growth—to build standout companies and thrive in a distracted world.
Why I wrote this book
Long before becoming an investor and backing unicorns like Miro, Deel, Turing, and PandaDoc, I was a young founder making the same mistake many do: trying to do everything at once. Only when I learned to focus relentlessly did my ventures thrive. Unicorn Focus distills those lessons and insights from decades of investing into a playbook founders can use to avoid failure and build enduring companies.
Dr. Igor Ryabenkiy
Ready to build the next big thing?
Join the waitlist
Get a free chapter
The Entrepreneurs' Superpower
The Key to Building Billion-Dollar Startups in the Age of AI
The Key to Building Billion-Dollar Startups in the Age of AI
Unicorn
Focus
Unicorn
Focus
Unicorn
Focus
A playbook to help you envision, build, and guide your project to success.
Win in the AI era by mastering the one skill software can’t automate — focus!
Download the free chapter
Get the free chapter
Pre-order Now and Get Bonus Book
Who It’s For
Founders
Who want a proven framework to validate and commit to the right idea
Entrepreneurs
Who want to scale with focus and discipline
Startup teams
Aiming to align goals, priorities, and execution
Business leaders
Looking for tools to sharpen execution and team alignment
What You’ll Learn
endorsements
A masterclass in execution—required reading for our batch
Margaret Wu, Georgian
Igor distills 30 years of pattern recognition into a practical, punchy guide.
YC alum founder
Discover which growth strategies actually work for startups.
Learn how to pitch investors and get a "yes".
Understand why competitors can be your best validation signal.
Free Bonus e-Book
Pre-order Focus today and unlock Igor’s first book, Adventures in Venture Capital. Yours free, instantly
Get an e-Book
Normally $16.95 — now for free!
about the author
Dr. Igor Ryabenkiy is the founder and general partner at AltaIR Capital, a global VC firm with 350+ tech startups and multiple unicorns in its portfolio, and the bestselling author of Adventures in Venture Capital.
With 30 years in entrepreneurship and VC, and after seeing tens of thousands of companies, he’s convinced that focus is the main factor separating success from failure. In his book, Igor shares proven strategies for developing focus—in product, sales, team management, and growth—to build standout companies and thrive in a distracted world.
Why I wrote this book
Long before becoming an investor and backing unicorns like Miro, Deel, Turing, and PandaDoc, I was a young founder making the same mistake many do: trying to do everything at once. Only when I learned to focus relentlessly did my ventures thrive. Focus distills those lessons and insights from decades of investing into a playbook founders can use to avoid failure and build enduring companies.
Dr. Igor Ryabenkiy
Ready to build the next big thing?
Ready to build the next big thing?
Join the waitlist
Get a free chapter
Focus Fundamentals
Why focus beats tech in the AI era and how the “focus flywheel” compounds advantage.
Neuroscience of distraction and the hazards of multitasking.
Simple tactics used by leading companies to keep teams locked on one goal.
Focus During the Ideation Phase
Validate fast by using battle-tested frameworks to test ideas before you waste months of work.
Compare options side by side and avoid chasing every “shiny object.”
Commit with clarity: Select the one idea worth pursuing and set aside the rest.
Execution and Growth Discipline
Ship MVPs fast with a lean, disciplined roadmap.
Prioritize what matters — cut feature bloat, say no to distractions, and keep momentum.
Align your team and investors around clear goals as you scale.
Sign up today and get a free chapter
The Art of Choosing a Business Idea — your practical guide to evaluating opportunities.
Spot common traps and dead-ends before they waste your time and resources
Build conviction and focus, so you can commit fully and move forward with clarity
Use clear filters to evaluate opportunities and pick ideas with real potential
Plus, you’ll be first to know when Focus opens for pre-orders and get early access to launch bonuses.
Get a Free Chapter
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© 2025 Igor Ryabenkiy. All rights reserved
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